About Us

Next Steps Marketing is a micro-LBE/SBE and DBE-certified San Francisco-based strategic communications, marketing, and outreach company that supports agencies by working with people to minimize resistance, gain community support, and bolster political will.

With over 15 years working with government agencies, we have developed methodologies to inform the public, get the word out about the good work agencies are doing to gain community support, and tell compelling stories of projects and programs to officials and community alike.

Led by seasoned strategic communications and marketing principals Thea Selby and Mike Popalardo, Next Steps Marketing is here to connect your projects and programs to the people they serve.

Inform Connect Activate

Communications

Marketing

Outreach

Certifications & Affiliations

  • San Francisco Local Business Enterprise (LBE)

  • Woman-Owned Business

  • Disadvantaged Business Enterprise (DBE)

  • Calmentor Program Graduate

  • State of California Small Business Certification

  • California Multiple Awards Schedule

Meet the Team

Thea Selby

Principal, CEO

Principal, CFO

Mike Popalardo

Harlo Pippenger

Marketing and Outreach Specialist

Malkia Chionesu

Project Manager

Evis Henriquez

Marketing and Outreach Specialist

Outreach Coordinator

Yan Liu

Florence Zhang

Marketing and Outreach Coordinator

Outreach Coordinator

Dayra Bañales

Ilyse Magy

Project Manager